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“Paulig Coffee Nerds” organized the second annual DIY Roasting Challenge in the front yard of Paulig Coffee Roastery in Helsinki.

Why some of the coffee shops don't seem to be successful in all the customers and some of them are left without any? How to get people to visit your location and come back over and over again?  What makes a successful coffee shop? A successful coffee shop doesn't just happen and there are many reasons behind a successful coffee shop.